Get 25% off everything in our Black Friday Sale. Ends Monday 2nd December. Use code BLACKFRIDAY at checkout.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Prepare skin for self-tanning with the SKINNY TAN Pre Tan Primer; an exfoliating formula that ensures skin is perfectly smooth before applying false tan.
Effortlessly smoothing over the body, the primer utilises crushed Walnut Shell to eliminate dead skin cells from the body, whilst thoroughly hydrating skin to prevent dryness. Once skin is fully prepared, self-tanning products can glide evenly over the body, resulting in a flawless, streak-free finish.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.