Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Deep repairing shampoo for coloured, dehydrated, damaged and brittle hair. Leonor Greyl Shampooing Reviviscence Deep Repairing Shampoo uses only the finest natural ingredients to revive even the most dehydrated and brittle hair. Amaranth extracts rich in sugars and vitamins B & C moisturise and condition, while the Sea Lavender, rich in amino acids, hydrates and helps to prevent static electricity. Thanks to the combination of these two ingredients this shampoo repairs the hair's lipid barrier, thus helping to restore the integrity of the surface of the hair. Dehydrated hair caused by the damaging effects of straightening, colouring and highlighting instantly reveals a healthy new shine and manageability.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.