Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Nourish your lengths with the KeraCare Essential Oils, a rich blend of natural oils that work to moisturise and protect dry hair and scalps. The formula is perfect for hair that is prone to breakage caused by chemical treatments, bleaching and heated tools.
Enriched with a hydrating mix of olive and coconut oils, the hair oil helps to strengthen the look of strands that need some extra moisture. Soothing aloe vera moisturises dryness on the scalp, while castor oil leaves a visible shine. The hair oil can be used to complement your everyday styling routine or as a hot oil scalp treatment.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.