Get 25% off everything in our Black Friday Sale. Ends Monday 2nd December. Use code BLACKFRIDAY at checkout.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Infuse an uplifting burst of energy into your roots with the Grow Gorgeous Scalp Tonic. The invigorating formula helps to refresh and rehydrate your hair while helping to promote the appearance of thicker, fuller-looking tresses.
A rich blend of multimineral active and kakadu plum extract helps to boost hydration and re-energise the scalp, while biotin, caffeine and microalgae work to create the appearance of stronger, denser hair. The high-performance scalp tonic leaves your locks feeling deeply conditioned and nourished with a high-shine finish.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.