Get 25% off everything in our Black Friday Sale. Ends Monday 2nd December. Use code BLACKFRIDAY at checkout.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Add instant visible volume and flexible body with ARKIVE Headcare’s Dry Texturing Spray. Going beyond raising the root, this innovative formula features kind-to-the-scalp ingredients to nourish and protect the hair.
Enriched with baobab oil and vitamin E, the texture spray provides non-greasy moisture to the scalp and strands, encouraging a glossy look while resisting powdery or stiff residues. Silica promotes stronger-looking lengths and supports the optimal scalp conditions for healthy hair growth. Plus, the featherlight spray stars the brand’s ‘No One Elsie’ scent, a fresh aroma inspired by its founder’s grandmother and her greenhouse. Expect effortless movement, dimension and styling with a perfectly-tousled finish.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.